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Our company Airbag Inside Sweden AB, is an airbag and design company based in Lysekil, Sweden. The brand Mo’cycle® was founded in 2005 by Moses Shahrivar after developing the world’s first motorcycle jeans, launched by the official Harley-Davidson stores in Sweden. The 1st version motorcycle jeans were leather enforced, the 2nd version was kevlar enforced and the 3rd version are now airbag enforced.
It took us 16 years to finally solve the long-lasting problem of protecting the lower body against impact hits. The airbag solution is now applied on our collection that ranges from airbag jeans to airbag vests and much more for us motorcycle riders.
The first motorcycle jeans were launched by the official Harley-Davidson stores in Sweden.
Mo’cycle is awarded “Upcoming designer of the year” in Milano, Italy.
The patent for the airbag jeans was applied for.
The airbag jeans received 150,000 Euro as a scholarship from the EU, under the Horizon 2020 research and innovation programme.
The airbag jeans are featured on CNN, The Tonight Show with Jimmy Fallon, MSN.
The airbag jeans were pitched on the TV show Dragons’ Den (Shark tank) in Sweden and raised 300,000 Euro from 3 Dragon investors.
The airbag collection is crash tested and approved.
The launch of the airbag collection… Stay tuned!